Exporting Millets: Millets are a group of small-grained cereals that are native to India and other parts of Asia. They are gluten-free, high in fibre and protein, and low in calories. In recent years, there has been a growing interest in millet as a healthy and sustainable food option.
This interest is being driven by a number of factors, including the rising popularity of gluten-free diets, the increasing awareness of the health benefits of millet, and the growing demand for sustainable food products.
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One of the most promising opportunities for the export of millets is in the form of energy bars. Energy bars are a convenient and portable snack that is popular with health-conscious consumers. They are also a good source of energy for athletes and people who are active.
Exporting Millets: Millets are a good choice for energy bars because they are high in fibre and protein. Fibre helps to keep you feeling full, while protein provides sustained energy. Millets are also a good source of vitamins and minerals, including iron, magnesium, and phosphorus.
In addition to being healthy, millet-based energy bars are also a sustainable food option. Millets are a drought-resistant crop that can be grown in a variety of climates. They are also a good choice for organic farming, as they do not require the use of pesticides or herbicides.
If you are an Indian entrepreneur looking for a business opportunity, exporting millets in the form of energy bars is a great option. The market for healthy and sustainable food products is growing, and millets are well-positioned to capitalize on this trend.
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Here are some tips on how to start an energy bar business:
- Do your research. Before you start your business, it is important to do your research and understand the market for millet-based energy bars. This includes understanding the demand for these products, the competition, and the pricing.
- Develop a business plan. Once you have done your research, you need to develop a business plan. This plan should include your goals, strategies, and financial projections.
- Source your ingredients. You will need to source high-quality millet flour and other ingredients for your energy bars. You can source these ingredients from local suppliers or online retailers.
- Create your recipes. Once you have sourced your ingredients, you need to create your recipes. Experiment with different flavours and textures until you find a combination that you like.
- Package your products. You will need to package your energy bars in a way that is attractive and protects them from damage. You can use plastic wrappers, cardboard boxes, or glass jars.
- Market your products. Once you have your products packaged, you need to market them to potential customers. You can market your products online, through social media, or at trade shows.
- Distribute your products. Once you have generated interest in your products, you need to find a way to distribute them to customers. You can distribute your products through your own website, online retailers (Amazon FBA), or brick-and-mortar stores.
Starting an energy bar business can be a great way to capitalize on the growing demand for healthy and sustainable food products. By following these tips, you can increase your chances of success.
Here are some examples of other brands that are doing the same:
Troo Good: A leading Indian brand that produces a variety of millet-based snacks, including energy bars. The company has been praised for its commitment to quality and innovation.
The GoodLife Project: A Canadian brand that produces a variety of gluten-free and vegan energy bars made with millet. The company’s mission is to “make healthy eating easy and delicious.”
Wild Earth: Wild Earth is a US-based brand that produces a variety of energy bars made with organic ingredients, including millet. The company’s bars are designed for athletes and active individuals.
These are just a few examples of the many brands that are producing millet-based energy bars. The demand for these products is growing, so there is a great opportunity for entrepreneurs to get involved in this growing industry.
